PRIVACY POLICY
Last Updated: September 27, 2026
FlexologyGuide.com, also referred to as “FlexGuide,” “FlexologyGuide,” “we,” “us,” or “our,” respects your privacy and is committed to explaining clearly how information is collected, used, disclosed, and protected when you use FlexologyGuide.com and related services.
This Privacy Policy applies to information collected through FlexologyGuide.com and through features, tools, forms, search functions, communications, digital products, and services operated by FlexGuide.
FlexGuide is a consumer education, provider-discovery, and market-intelligence platform covering movement, fitness, mobility, wellness, and recovery services. Features may include educational content, Studio Search, provider and brand information, comparison tools, interactive tools, AI-assisted experiences, newsletters, industry research, market reports, sponsorships, affiliate links, advertising, and business inquiry forms.
By using FlexGuide, you acknowledge the practices described in this Privacy Policy.
1. Information We Collect
The information we collect depends on how you use FlexGuide and which features are available.
We may collect information that you provide directly, information collected automatically when you use the website, and information received from service providers or other lawful sources.
Information You Provide Directly
You may provide information when you:
- Contact FlexGuide
- Submit a question or inquiry
- Subscribe to a newsletter or email list
- Request information about an industry report
- Purchase or inquire about a report or other product
- Contact a studio or provider through a FlexGuide feature
- Submit a lead or request for information
- Participate in a survey
- Use an interactive tool
- Communicate with a FlexGuide chatbot or AI-powered feature
- Submit information about a business or studio
- Request that business information be corrected
- Apply for, claim, sponsor, or manage a provider listing
- Participate in a promotion or other program
- Create an account if account functionality becomes available
Depending on the feature, this information may include:
- Name
- Email address
- Telephone number
- Company or organization
- Job title
- City, state, ZIP code, or other location information
- Preferred studio, service, or provider
- Message or inquiry content
- Information about your interests or service needs
- Business information
- Account information
- Communication preferences
- Purchase or transaction information
- Other information you voluntarily provide
Please do not submit information that is unnecessary for the service you are requesting.
2. Information Collected Automatically
When you visit or interact with FlexGuide, certain technical and usage information may be collected automatically.
This may include:
- Internet Protocol address
- Browser type
- Device type
- Operating system
- Approximate geographic location
- Referring website
- Pages viewed
- Links clicked
- Date and time of visits
- Time spent on pages
- Search terms entered into FlexGuide
- Studio Search activity
- Search filters or service categories selected
- Content interactions
- Advertising or affiliate referral information
- Cookie identifiers
- Analytics identifiers
- Device or browser identifiers
- Diagnostic and error information
- General website performance information
This information may be collected through cookies, pixels, local storage, server logs, analytics platforms, or similar technologies.
3. Studio Search and Provider Discovery
FlexGuide operates or may operate search tools designed to help consumers discover assisted stretching studios, recovery providers, Pilates studios, Barre studios, and other relevant businesses.
When you use Studio Search, FlexGuide may process information such as:
- City
- State
- ZIP code
- Search location
- Search radius
- Service category
- Studio type
- Brand
- Search filters
- Search queries
- Search results viewed
- Provider listings selected
FlexGuide may also use approximate location information derived from your IP address or other device information when permitted.
If FlexGuide offers a browser- or device-based location feature, your browser or device may ask for permission before providing more precise location information.
FlexGuide does not require users to provide precise geolocation unless a particular feature specifically requests it.
You may generally enter another location manually instead of sharing device location.
4. Studio and Provider Information
FlexGuide maintains information about studios, providers, brands, and businesses.
This information may include publicly available or business-provided information such as:
- Business name
- Location
- Address
- Telephone number
- Website
- Service categories
- Brand affiliation
- Business status
- Publicly available business characteristics
- Other provider information relevant to FlexGuide’s directories and research
Business information may be obtained from official business websites, brand websites, public sources, licensed sources, business submissions, provider communications, or research conducted by FlexGuide.
Business operators may contact FlexGuide to request corrections or updates.
The inclusion of a business in FlexGuide’s database does not mean FlexGuide has collected personal information about an individual consumer associated with that business.
5. Contact Forms and Lead Forms
If you submit a contact form, request information, or use a feature that connects you with a studio, provider, advertiser, sponsor, or other business, FlexGuide may collect the information you submit.
If a form clearly states that your inquiry will be sent to a particular studio, provider, or business, the information necessary to respond to your request may be shared with that business.
For example, information shared may include:
- Name
- Email address
- Telephone number
- Location
- Requested service
- Message
- Information necessary to respond to your inquiry
FlexGuide does not provide businesses unrestricted access to its website visitors merely because those businesses advertise, sponsor listings, or participate in FlexGuide.
6. AI, Chatbot, and Interactive Tools
FlexGuide may provide chatbots, search assistants, recommendation tools, routine generators, AI-powered interfaces, or other interactive features.
Information entered into these tools may be processed to generate a response or recommendation.
Depending on the feature, information may also be processed by third-party technology providers that provide artificial intelligence, cloud computing, search, database, analytics, hosting, or related services to FlexGuide.
Information submitted through these tools may be retained for purposes such as:
- Providing the requested response
- Maintaining conversation context
- Improving functionality
- Evaluating system quality
- Detecting errors
- Preventing fraud or abuse
- Maintaining security
- Understanding how tools are used
FlexGuide’s consumer tools are not intended to collect confidential medical records or highly sensitive health information.
Do not submit information such as:
- Medical records
- Health insurance numbers
- Social Security numbers
- Detailed medical histories
- Prescription records
- Financial account credentials
- Passwords
- Government identification numbers
- Other highly sensitive information
unless a specific FlexGuide feature expressly states that it is designed to receive that information and provides appropriate privacy disclosures.
FlexGuide’s general wellness content, Studio Search, and AI tools are not intended to function as healthcare record systems.
7. Health and Wellness Information
FlexGuide publishes information about fitness, mobility, recovery, stretching, wellness, exercise, and related topics.
Users may voluntarily mention health-related concerns, physical limitations, fitness goals, symptoms, or similar information when using interactive tools or forms.
FlexGuide does not require users to disclose detailed medical information to use ordinary website features.
If you voluntarily provide health-related information through a general-purpose FlexGuide feature, that information may be treated as part of the content of your communication or request.
FlexGuide is not intended to serve as a medical records repository.
Unless specifically stated otherwise, FlexGuide is not acting as a healthcare provider, health plan, healthcare clearinghouse, or HIPAA-regulated patient portal.
8. How We Use Information
FlexGuide may use information for purposes including:
- Operating FlexologyGuide.com
- Providing Studio Search functionality
- Displaying relevant search results
- Providing educational content
- Responding to inquiries
- Connecting users with requested providers
- Providing reports or products
- Processing transactions
- Managing subscriptions
- Sending requested communications
- Operating newsletters
- Improving website navigation
- Improving Studio Search
- Improving AI and interactive tools
- Understanding visitor behavior
- Measuring website performance
- Identifying popular content and search topics
- Developing new content
- Developing new products and services
- Maintaining and improving databases
- Conducting internal research and analysis
- Measuring advertising or sponsorship performance
- Measuring affiliate referrals
- Preventing fraud or abuse
- Maintaining security
- Troubleshooting errors
- Enforcing agreements
- Protecting FlexGuide’s legal rights
- Complying with applicable law
We may also aggregate or de-identify information so that it is not reasonably linked to an identifiable individual and use that information for analytics, research, business planning, industry analysis, or platform improvement.
9. Cookies and Similar Technologies
FlexGuide may use cookies and similar technologies to operate and improve the website.
These technologies may include:
- Browser cookies
- Analytics cookies
- Session cookies
- Local storage
- Pixels
- Tags
- Referral identifiers
- Similar technologies
They may be used for:
- Website functionality
- Security
- Remembering preferences
- Analytics
- Measuring traffic
- Understanding website usage
- Affiliate attribution
- Advertising measurement
- Sponsorship measurement
- Improving search functionality
You may be able to manage certain cookies through your browser, device settings, or a cookie preference tool provided on FlexGuide.
Disabling certain cookies may affect website functionality.
10. Google Analytics and Analytics Services
FlexGuide may use Google Analytics and other analytics services to understand website usage and improve FlexGuide.
These services may collect information such as:
- Pages visited
- Device type
- Browser information
- General location information
- Referral source
- Interaction information
- Website usage information
- Cookie or device identifiers
Google may process information collected through Google Analytics according to its own privacy and data-processing practices.
Users can learn more about Google’s practices through Google’s Privacy & Terms resources and Google Analytics documentation.
FlexGuide may also use other analytics providers in the future. When required, appropriate disclosures and controls will be provided.
11. Advertising and Sponsored Listings
FlexGuide may display advertising, sponsored listings, featured providers, promoted content, or other paid placements.
Sponsored or paid placement does not provide an advertiser unrestricted access to personal information about FlexGuide visitors.
FlexGuide may collect or provide aggregated or limited information used to measure sponsorship or advertising performance, such as:
- Listing impressions
- Advertisement impressions
- Clicks
- Referral traffic
- General device type
- General geographic area
- Lead volume
- Conversion information when available
If a user knowingly submits information through a sponsored provider’s lead form, that information may be transmitted to the provider as described at the point of collection.
Sponsored placement is separate from FlexGuide’s editorial content and does not automatically indicate that FlexGuide recommends or endorses a provider.
12. Affiliate Links
FlexGuide may participate in affiliate programs.
Some links to third-party products, services, retailers, booking platforms, or other websites may be affiliate links.
If you click an affiliate link or complete a transaction after following one, FlexGuide may receive a commission or other compensation.
Affiliate partners or affiliate networks may use cookies, referral codes, or other identifiers to attribute the referral or transaction.
Depending on the affiliate program, the third party may receive information such as:
- Referral source
- Affiliate identifier
- Transaction status
- Transaction amount
- General referral information
Your transaction with the third-party merchant is governed by that merchant’s own privacy policy.
Following an affiliate link does not ordinarily cause FlexGuide to receive your complete payment-card information.
13. Industry Reports and Market Intelligence
FlexGuide may sell or provide market research, industry reports, datasets, research services, or other business products.
If you request or purchase an industry report, FlexGuide may collect:
- Name
- Business email address
- Telephone number
- Company
- Job title
- Billing information
- Purchase information
- Report interests
- Communications related to the transaction
This information may be used to:
- Process your request
- Deliver purchased products
- Provide support
- Maintain transaction records
- Communicate about related business services where permitted
- Understand customer needs
- Prevent fraud
- Comply with legal and accounting requirements
14. Payments
If FlexGuide accepts payments, payments may be processed by third-party payment processors.
Those providers may collect information such as:
- Name
- Billing address
- Payment-card information
- Bank or payment details
- Transaction information
FlexGuide may receive transaction records, payment status, customer information, or other information necessary to complete a purchase.
Payment processors handle payment information according to their own terms and privacy policies.
FlexGuide does not represent that it stores complete payment-card numbers unless a specific payment feature expressly states otherwise.
15. Email and Newsletters
If you subscribe to FlexGuide emails, newsletters, updates, reports, or marketing communications, we may use your email address and related information to send those communications.
Messages may contain technologies that help determine whether an email was opened or whether a link was clicked.
You may unsubscribe from promotional email by using the unsubscribe mechanism included in the communication.
We may still send non-promotional communications when necessary, such as:
- Transaction confirmations
- Account notices
- Responses to inquiries
- Security notices
- Legal notices
- Service-related communications
16. How We Disclose Information
FlexGuide may disclose personal information to third parties when reasonably necessary for the purposes described in this Privacy Policy.
Categories of recipients may include:
Service Providers
Companies that assist FlexGuide with functions such as:
- Website hosting
- Cloud infrastructure
- Database hosting
- Email delivery
- Analytics
- Search technology
- Artificial intelligence services
- Customer support
- Cybersecurity
- Payment processing
- Advertising technology
- Affiliate tracking
- Business software
- Data storage
- Technical support
These providers may process information on FlexGuide’s behalf subject to applicable contractual and legal obligations.
Providers and Businesses You Ask Us to Contact
If you submit a request intended for a studio, provider, advertiser, or other business, we may provide that business with information necessary to respond to your request.
Advertising and Affiliate Partners
Limited information may be shared with advertising, sponsorship, affiliate, or measurement partners where necessary to measure referrals, advertising performance, or transactions.
Business Transactions
If FlexGuide or substantially all or part of its business is involved in a merger, acquisition, financing, restructuring, bankruptcy, sale of assets, or similar transaction, information may be disclosed or transferred as part of that transaction, subject to applicable law.
Legal and Safety Reasons
We may disclose information when we reasonably believe disclosure is necessary to:
- Comply with law
- Respond to legal process
- Enforce agreements
- Protect FlexGuide
- Protect users
- Investigate fraud
- Address security threats
- Prevent harm
- Protect legal rights
17. Sale or Sharing of Personal Information
FlexGuide does not sell personal information for money merely as part of normal website use.
However, privacy laws in some jurisdictions define the terms “sell,” “sale,” or “share” more broadly than an ordinary monetary sale.
Certain uses of advertising technology, tracking pixels, affiliate technologies, or cross-context behavioral advertising may potentially qualify as selling or sharing personal information under applicable state privacy laws.
If FlexGuide engages in activities that legally constitute selling or sharing personal information, we will provide applicable notices and opt-out mechanisms as required by law.
Where legally required, FlexGuide will also honor recognized opt-out preference signals, such as Global Privacy Control, as a request to opt out of applicable sale or sharing activities.
18. Sensitive Personal Information
FlexGuide does not intentionally require highly sensitive personal information for ordinary website use.
Depending on how a user interacts with the site, sensitive information could potentially be provided voluntarily or collected through a feature that requires it.
Examples may include:
- Precise geolocation, if expressly authorized
- Health-related information voluntarily submitted
- Account login credentials
- Payment information handled by payment processors
FlexGuide does not use sensitive personal information for purposes that are incompatible with the reason it was provided without appropriate notice or consent where required.
Users should not submit unnecessary sensitive information through general forms, Studio Search, or AI tools.
19. Aggregated and De-Identified Information
FlexGuide may create aggregated, statistical, or de-identified information based on website activity.
Examples may include:
- Number of Studio Search queries
- Most searched service categories
- Geographic search patterns
- Popular articles
- General website traffic trends
- Studio-market statistics
- Anonymous usage patterns
FlexGuide may use such information for:
- Platform development
- Market research
- Industry analysis
- Business planning
- Reports
- Analytics
- Product development
We take reasonable measures intended to prevent de-identified information from being used to identify a particular individual where required by applicable law.
20. Data Retention
FlexGuide retains personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including:
- Providing requested services
- Maintaining business records
- Completing transactions
- Responding to inquiries
- Maintaining website security
- Detecting fraud or abuse
- Supporting business operations
- Resolving disputes
- Enforcing agreements
- Meeting accounting requirements
- Complying with legal obligations
Retention periods may vary based on the type of information and the reason it was collected.
Information may be deleted, anonymized, or aggregated when it is no longer reasonably needed.
Backup systems may retain information for an additional period before it is overwritten or deleted.
21. Data Security
FlexGuide uses reasonable administrative, technical, and organizational safeguards intended to protect personal information.
These safeguards may include measures related to:
- Access controls
- Authentication
- Encryption where appropriate
- Secure communications
- Hosting security
- Software maintenance
- Monitoring
- Vendor management
- Data minimization
- Employee or contractor access limitations
No internet transmission, website, database, or information-storage system can be guaranteed to be completely secure.
You should use care when deciding what information to send electronically.
22. Third-Party Websites and Services
FlexGuide links to third-party websites and services, including:
- Studios
- Fitness brands
- Recovery providers
- Retailers
- Affiliate merchants
- Booking services
- Research organizations
- News organizations
- Manufacturers
- Social media platforms
- Other external websites
FlexGuide does not control the privacy practices of those third parties.
Once you leave FlexGuide or interact directly with a third-party service, that third party’s privacy policy and terms apply.
You should review their policies before providing personal information.
23. Embedded Content
FlexGuide pages may include embedded content from third parties, such as:
- Videos
- Maps
- Social media posts
- Forms
- Booking tools
- Interactive tools
- Other external services
These providers may collect information about your interaction with embedded content according to their own privacy practices.
24. Children’s Privacy
FlexGuide is intended for a general audience and is not directed to children under 13.
We do not knowingly collect personal information from children under 13 through general FlexGuide services.
If we learn that personal information from a child under 13 has been collected in a manner that requires parental consent and such consent was not obtained, we will take reasonable steps to delete the information.
A parent or legal guardian who believes a child has provided personal information may contact us using the contact information below.
25. U.S. State Privacy Rights
Residents of certain U.S. states may have privacy rights under applicable law.
Depending on your jurisdiction and whether the law applies to FlexGuide, these rights may include:
- The right to know whether we process personal information
- The right to access personal information
- The right to obtain information about categories of personal information collected
- The right to obtain information about purposes of processing
- The right to obtain information about categories of third parties receiving information
- The right to correct inaccurate information
- The right to request deletion
- The right to obtain a portable copy of certain information
- The right to opt out of certain sales of personal information
- The right to opt out of certain sharing or targeted advertising
- The right to limit certain uses of sensitive personal information
- The right to appeal certain privacy-request decisions
- The right not to receive discriminatory treatment for exercising applicable privacy rights
These rights are subject to legal exceptions and eligibility requirements.
26. California Privacy Rights
If the California Consumer Privacy Act, as amended by the California Privacy Rights Act, applies to FlexGuide and to your information, California residents may have rights including:
- Right to Know
- Right to Access
- Right to Delete
- Right to Correct
- Right to Opt Out of Sale or Sharing
- Right to Limit certain uses or disclosures of sensitive personal information
- Right to Non-Discrimination for exercising privacy rights
We will process verified privacy requests in accordance with applicable law.
Categories of Personal Information
Depending on your interaction with FlexGuide, categories of personal information collected may include:
- Identifiers, such as name, email address, IP address, or telephone number
- Customer or transaction information
- Commercial information
- Internet or electronic network activity
- General geolocation information
- Professional or employment information provided in business inquiries
- Inferences based on site interactions
- Sensitive personal information voluntarily provided or collected through a feature that expressly requires it
- Communications and user-submitted content
Sources of Personal Information
Personal information may come from:
- You
- Your browser or device
- Website analytics
- Cookies and similar technologies
- Service providers
- Business partners
- Studios or businesses
- Publicly available business sources
- Affiliate or advertising platforms
- Other lawful sources
Business Purposes
We may collect or disclose personal information for business purposes including:
- Providing services
- Operating Studio Search
- Responding to users
- Security
- Analytics
- Research
- Product improvement
- Transactions
- Communications
- Advertising measurement
- Affiliate attribution
- Legal compliance
Categories of Recipients
Information may be disclosed to categories of recipients described in this Privacy Policy, including:
- Service providers
- Contractors
- Studios or businesses selected by users
- Payment processors
- Analytics providers
- Technology providers
- Advertising and affiliate partners
- Professional advisers
- Government or legal authorities where required
27. Exercising Your Privacy Rights
Where applicable, you may submit a privacy request to:
[PRIVACY EMAIL ADDRESS]
or through:
[PRIVACY REQUEST FORM URL, IF CREATED]
Your request should clearly describe the right you want to exercise.
We may need to verify your identity before completing certain requests.
Verification may involve confirming information associated with your interaction with FlexGuide.
We will use information submitted for verification only as reasonably necessary to process the request, prevent fraud, and comply with applicable law.
Where permitted, you may use an authorized agent to submit certain requests on your behalf. We may require appropriate documentation confirming that authorization.
28. Global Privacy Control and Opt-Out Preference Signals
Where required by applicable law, FlexGuide recognizes qualifying browser-based opt-out preference signals, including Global Privacy Control, as a request to opt out of applicable sale or sharing of personal information associated with that browser or device.
Because these signals are generally device- and browser-specific, you may need to enable the signal separately on different devices or browsers.
29. Do Not Track
Some browsers provide a “Do Not Track” or similar setting.
There is no single universally adopted technical standard governing all Do Not Track signals.
FlexGuide responds to legally required opt-out preference mechanisms as described in this Privacy Policy. Other Do Not Track signals may not alter website behavior unless FlexGuide specifically supports them or applicable law requires a response.
30. Email Privacy Choices
You may unsubscribe from promotional emails using the unsubscribe link included in those communications.
Unsubscribing from promotional emails does not prevent FlexGuide from sending transactional, security, legal, or service-related communications when necessary.
31. Cookie and Advertising Choices
You may have several options for controlling cookies or advertising technologies, depending on the technologies FlexGuide uses.
These may include:
- Browser cookie controls
- Device privacy settings
- FlexGuide cookie-preference controls
- Advertising-industry opt-out mechanisms
- Global Privacy Control
- Settings provided by third-party analytics or advertising services
Blocking certain technologies may reduce website functionality.
32. International Visitors
FlexGuide is operated primarily for a United States audience but may be accessible internationally.
If you access FlexGuide from outside the United States, your information may be processed or stored in the United States or other countries where FlexGuide or its service providers operate.
Those countries may have privacy laws that differ from the laws in your jurisdiction.
Where required by applicable law, FlexGuide will use appropriate legal mechanisms for international data transfers.
33. European Economic Area, United Kingdom, and Similar Privacy Rights
Where applicable privacy laws such as the European Union General Data Protection Regulation or United Kingdom GDPR apply, FlexGuide may process personal information based on one or more lawful grounds, including:
- Your consent
- Performance of a contract or steps requested before entering a contract
- Compliance with legal obligations
- FlexGuide’s legitimate interests, where those interests are not overridden by applicable individual rights
- Other lawful bases permitted by applicable law
Depending on applicable law, you may have rights including:
- Access
- Correction
- Erasure
- Restriction
- Objection
- Data portability
- Withdrawal of consent
- Complaint to a supervisory authority
Withdrawal of consent does not affect processing that was lawful before consent was withdrawn.
34. Business-to-Business Information
FlexGuide may collect professional contact information from business representatives, studio operators, franchise representatives, advertisers, sponsors, research customers, or other industry participants.
This may include:
- Name
- Business email
- Telephone number
- Company
- Role
- Professional correspondence
- Business interests
We may use this information for legitimate business communications, sponsorship discussions, research sales, provider-data verification, partnerships, or other business relationships, subject to applicable law.
35. Business Transfers
FlexGuide is an evolving business.
If FlexGuide is acquired, merged, reorganized, financed, sold, or otherwise transferred, personal information and other business records may be included among transferred assets.
Any successor organization would remain subject to applicable privacy obligations regarding transferred personal information.
36. Law Enforcement and Legal Requests
FlexGuide may disclose information where required by valid legal process or where reasonably necessary to comply with applicable law.
We may also preserve or disclose information when reasonably necessary to investigate:
- Fraud
- Abuse
- Security incidents
- Violations of our terms
- Threats to safety
- Other unlawful activity
37. Changes to This Privacy Policy
FlexGuide may update this Privacy Policy as the platform, technologies, business model, or legal requirements evolve.
When changes are made, the “Last Updated” date at the top of this policy will be revised.
If a change materially affects how personal information is used, additional notice or consent may be provided when required by law.
We encourage users to review this Privacy Policy periodically.
38. Contact FlexGuide
Questions about this Privacy Policy or FlexGuide’s privacy practices may be directed to:
FlexologyGuide / FlexGuide
Privacy Email:
FlexologyGuide@gmail.com
Mailing Address:
[BUSINESS MAILING ADDRESS]
Website:
https://flexologyguide.com/
Privacy Request Page:
[PRIVACY REQUEST PAGE, IF CREATED]
39. Important Privacy Reminder
FlexGuide is designed to help users learn about movement, wellness, recovery, Pilates, Barre, assisted stretching, providers, products, and related topics.
Please avoid submitting unnecessary sensitive personal information through Studio Search, ordinary contact forms, comments, AI tools, or other general-purpose features.
When FlexGuide links you to another studio, provider, retailer, booking service, manufacturer, or website, review that organization’s privacy practices before submitting personal information.